What would you wish for?

At ACE, we truly believe in caring for our community and cultivating a spirit of giving back to the society every time we can. Now, we’re giving you a chance to fulfil the wishes of your loved ones.

Keeping up with the spirit of giving, we have introduced a Wish Tree at our flagship store in Dubai Festival City.

Simply enter a wish, or two, or as many as you want for a friend, family member or anyone you like along with the required details at our in-store kiosk. Then print your wish, stick it on to a tag and hang it on our Wish Tree.

On the 10th of every month, one lucky winner will have their wish granted. So fill your hearts with joy, and come join us at the Wish Tree to help make wishes come true.

Terms & Conditions


  • The 1st winner of Wish Tree for Eid Al Fitr will be announced on June 10th, 2019.
  • Post this there will be one winner announced on the 10th of every following month.
  • Winning wish can be up to a maximum value of AED 1,000.


  • Wishes must be submitted between 10 a.m. on the 10th of every month until midnight on the 9th of the following month.


  • No purchase is necessary to participate.
  • You may submit a wish for a family member, friend, neighbor, colleague etc. A “Wish Submitter” is defined as the individual who completes a Wish Tag and hangs it on the Al-Futtaim ACE Wish Tree located at our Dubai Festival City Store in accordance with all terms & conditions as mentioned in this document and on www.aceuae.com. A “Wish Recipient” is defined as the individual who will benefit from the wish being granted.
  • Multiple entries are permitted. However, one Wish Tag must have only one wish entry.
  • You may wish for a product, service or experience based/located/available within UAE up to a maximum of AED 1,000.


  • Only individuals who reside in the UAE are eligible to submit wishes.
  • Children under 18 are welcome to participate.
  • Employees of Al-Futtaim, affiliates, promotion or advertising agencies, and members of their immediate family are also eligible to participate.
  • During the Submission Period, the Wish Submitter must visit ACE Dubai Festival City store and follow the instructions provided at the display wall to complete & submit the Wish Tag.
  • All wish submissions will remain confidential until a wish is selected to be granted.
  • Al-Futtaim ACE holds the right to make all wishes public. However, personal details of the Wish Submitter and Wish Recipient will never be shared with a third party.
  • By participating in the Wish Tree campaign, the wisher gives automatic permission to Al-Futtaim ACE to use any material collected during this promotion for advertising, social media or any such similar purposes. Al-Futtaim ACE reserves the right to use any photos, videos, audio, written material etc. during or after the Wish Tree campaign for use on Social Media, Websites, Press Releases, Internal Communications, Intranet etc.


  • Visit the ACE Dubai Festival City store.
  • Enter the required information on the iPad next to the WISH TREE activation kiosk located inside the store.
  • Collect your printed sticker.
  • Paste the sticker on the tag and tie it on the ACE Wish Tree.
  • You can also take pictures and post them on your social media pages using #ACEwishtree. Follow the hashtag to be updated on wishes granted.
  • Visit www.aceuae.com to see the full list of T&Cs.


  • Wish recipients will be selected through a random draw, held by an Economic Department Officer. Once selected, ACE marketing team will contact the Wish Recipient and Wish Submitter with further details.
  • Al-Futtaim ACE will grant 1 wish worth a maximum value of AED 1,000 every month.
  • The product, service or experience wished for has to be located, available or based within UAE.
  • The winner will be notified by phone call or email prior to the wish being granted. Wishes granted will be also be announced/posted on ACE Facebook, Instagram, Twitter pages and www.aceuae.com on the 10th of every month.
  • If the ACE Marketing Team is unable to reach/contact the Wish Submitters within 14 days, their wish will be forfeited and another wish will be granted in its place.
  • Wish Submitters and/or Wish Recipients may be required to provide their age, address, city, Emirates ID number, and complete and return an Affidavit of Eligibility, Liability, and, unless prohibited by law, Publicity Release upon receipt of their wish or else the wish may be forfeited in its entirety.
  • Submitting a wish constitutes permission and a waiver to use, reproduce, display and publish the Wish Submitter’s name, biographical information, image, photograph, voice and/or likeness by Al-Futtaim ACE and its agents, successors, and assignees for any purpose and in any media whatsoever, whether now known or hereafter developed, throughout the universe in perpetuity, without review or further compensation to individual for purposes related to the program. By participating (including without limitation claiming any wish), all participants acknowledge compliance with and agree to be bound by these Terms & Conditions (available in www.aceuae.com) and the decisions of Al-Futtaim ACE, which are final and binding in all respects. Taxes are the responsibility of the Wish Recipient(s)
  • Decisions about wish recipients are final. Distribution of the wish will be coordinated upon notification of either the Wish Submitter or Wish Recipient. Wish Recipients may be required to collect their wish at ACE Dubai Festival City store during business hours.


  • Al-Futtaim ACE reserves the right to modify or amend these Terms & Conditions at any time at Its discretion and without prior notice. Please visit www.aceuae.com to review the most current Terms & Conditions.